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Our innovative solutions harness intelligence to transform operator and driver behaviour, making travel easy, efficient and safe.

Working for a broad range of government, local authorities and private companies our solutions can be applied to many industries, organisations, and sectors.

We create intelligent solutions that make journeys work.

How does an LED prevent road fatalities in the UK?

At Clearview Traffic, we’ve noted that whilst the latest road casualty statistics have gladly shown a decrease in the number of people killed or seriously injured in road accidents, it’s only a very slight drop from 25,023 to 24,793 – less than 1%.

Simple measures such as enhancing the visibility of road layouts can make a difference.

road safety at night

According to the Department of Transport’s STATS19 database, the Top Four contributing factors in road traffic accidents are:

Poor driver reaction (sudden braking, loss of control, poor manoeuvres) 67%

Injudicious action (speeding, failure to observe/obey road markings) 27%

Road environment (inadequate road markings, road layout/topography) 14%

Affected vision (weather conditions, topography and road layout) 10%

The common element of all four factors is that each one has a clear link between poor awareness and poor layout.

If we can provide drivers with better information about changes in road layout through non-invasive, non-distractive measures such as better white lining and better road lane and layout delineation through the use of active LED-based road studs, there is compelling evidence from existing installations proving that night-time road accidents can be reduced by up to 72%.

This research is highlighted further in our White Paper ‘Five Ways to make night-time driving safer’.

A study by the Transport Research Laboratory highlighted that the impact of the presence of actively illuminated road studs resulted in:

  • Better lane discipline
  • Reduced likelihood of head-on collisions
  • Improved consistency of braking behaviour
  • Drivers feeling safer and more in control
  • No corresponding increase in speeding incidents

To shed more light on the advantages of our Astucia range of solar and mains-powered intelligent road studs, please visit our website or feel free to contact us here.

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